Movable Ink Logo

Movable Ink

Backend Engineer

Posted 7 Days Ago
Be an Early Applicant
Easy Apply
Hybrid
Toronto, ON
Mid level
Easy Apply
Hybrid
Toronto, ON
Mid level
Build and operate scalable backend services that detect customer behavioral patterns, correlate event signals, maintain stateful evaluation windows, and determine marketing trigger eligibility. Responsibilities include designing distributed event-driven systems, delivering features from design through production support, creating reusable rule-based frameworks, integrating with campaign and messaging platforms, and maintaining reliability through observability, monitoring, alerting, and incident response.
The summary above was generated by AI
Movable Ink scales content personalization for marketers through data-activated content generation and AI decisioning. The world’s most innovative brands rely on Movable Ink to maximize revenue, simplify workflow and boost marketing agility. Headquartered in New York City with close to 600 employees, Movable Ink serves its global client base with operations throughout North America, Central America, Europe, Australia, and Japan.

We’re looking for a Mid-Level Software Engineer to join the Behavioral team, responsible for turning raw customer signals into meaningful marketing triggers. This team builds the behavioral intelligence layer of our platform—systems that detect patterns in customer activity and inactivity (such as cart abandonment, price drops, or loyalty milestones) and translate them into automated messaging opportunities. 

This is a hands-on role where you will contribute to the architecture and implementation of critical platform capabilities. You’ll design robust systems, write high-quality code, and ensure our services are scalable, reliable, and maintainable. 

You’ll work on challenging distributed systems problems involving high-volume event data, event correlation, temporal windows, stateful evaluation, trigger eligibility, account-specific readiness, idempotency, reliability, observability, and downstream activation. The systems you help build will power use cases like cart abandonment, browser abandonment, checkout abandonment, price drops, back-in-stock alerts, loyalty milestones, replenishment reminders, and audience membership changes.

You will report to the Behavioral Team Engineering Manager in this role.

What You’ll Do

  • Contribute to Behavioral Platform Design and Implementation: Design and implement services that detect behavioral patterns across events, correlate signals across time windows, and determine trigger eligibility. 
  • Build Systems with Stateful Context: Build systems that maintain the behavioral state and lookback windows needed to evaluate patterns such as “action without completion”, multi-event intent signals and state-change-driven triggers.
  • Own Feature Delivery: Act as a responsible hands-on contributor who delivers complex backend features from technical design through implementation, testing, deployment, and production support.
  • Establish a Reusable Pattern Framework: Develop declarative or rule-based capabilities that allow new behavioral triggers to be defined, configured, evaluated, and extended efficiently.
  • Partner Across the Platform: Collaborate with Product and engineering teams to ensure behavioral signals integrate cleanly into campaign orchestration and message delivery systems.
  • Drive Operational Excellence: Ensure Behavioral services operate reliably at scale. Use observability, metrics, traces, logs, and alerts to maintain system quality and shared on-call responsibilities.

What You Bring

  • 3+ years of professional software engineering experience, with a solid track record of building and operating backend or platform systems in production.
  • Solid experience designing and operating distributed, event-driven, or high-scale backend systems.
  • Hands-on experience building stateful services, real-time decisioning, asynchronous processing, system reliability, and production operations.
  • Proficiency with Kafka and gRPC for event streaming and microservices communication.
  • Experience with high-performance analytics databases like ClickHouse.
  • Understanding of distributed systems concerns such as partitioning, retries, duplicate events, ordering, idempotency, backfills, and data consistency tradeoffs.
  • Hands-on experience building scalable backend services in cloud environments like GCP and AWS.
  • A strong focus on operational excellence—building reliable systems with monitoring, alerting, logging, and incident response.
  • Collaborative, product-minded approach: balancing technical quality with customer value.

Nice to have:

  • Experience with Rust or Elixir.
  • Experience with Customer Behavioral Tracking SDK.

The base pay range for this position is $119.3 - $155K/year, which can include additional bonus depending on the position ultimately offered, in addition to a full range of medical, financial, and/or other benefits. The base pay offered may vary depending on job-related knowledge, skills, and experience.

Studies have shown that women, communities of color, and historically underrepresented people are less likely to apply to jobs unless they meet every single qualification. We are committed to building a diverse and inclusive culture where all Inkers can thrive. If you’re excited about the role but don’t meet all of the abovementioned qualifications, we encourage you to apply. Our differences bring a breadth of knowledge and perspectives that makes us collectively stronger.

We welcome and employ people regardless of race, color, gender identity or expression, religion, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, ethnicity, family or marital status, physical and mental ability, political affiliation, disability, Veteran status, or other protected characteristics. We are proud to be an equal opportunity employer.

Similar Jobs at Movable Ink

One Month Ago
Easy Apply
Remote or Hybrid
Easy Apply
Senior level
Senior level
Artificial Intelligence • Marketing Tech • Software
Hands-on technical leader for backend/platform systems: design and operate distributed, reliable services, build third-party integrations, mentor engineers, drive architecture and operational excellence (monitoring, tracing, alerts), and partner with product and other teams to deliver scalable, production-grade features.
Top Skills: Google Cloud PlatformPython
One Month Ago
Easy Apply
Remote or Hybrid
Easy Apply
Senior level
Senior level
Artificial Intelligence • Marketing Tech • Software
Design and implement distributed software systems to handle data at scale. Perform code reviews and collaborate with teams. Monitor and manage business-critical services.
Top Skills: Ai Coding ToolsDatabase ManagementGitGoogle Cloud Platform
2 Hours Ago
Easy Apply
Hybrid
Easy Apply
Mid level
Mid level
Artificial Intelligence • Marketing Tech • Software
Own and maintain global web properties, build and optimize Webflow pages, manage CMS content and marketing integrations, and develop responsive frontend experiences. Support campaigns through landing pages, forms, tracking, and UTM management. Collaborate with design, content, SEO, and marketing teams on technical SEO, site structure, analytics, and AI visibility practices while applying HTML, CSS, JavaScript, WordPress, Marketo, and design tools.
Top Skills: Adobe Creative CloudBizzaboCSSFigmaGoogle Analytics 4HTMLJavaScriptMarketoOnetrustWebflowWordpress

What you need to know about the Ottawa Tech Scene

The capital city of Canada and the nation's fourth-largest urban area, Ottawa has proven a rapidly growing global tech hub. With over 1,800 tech companies, many of which are leaders in their sectors, the city's tech talent now makes up more than 13 percent of its total workforce. This growth is driven not only by the big players like UL Solutions and Dropbox, but also by a thriving startup ecosystem, as new businesses emerge to follow in the footsteps of those that came before them.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account