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Motorola Solutions

Content Development Manager

Posted 2 Days Ago
Be an Early Applicant
Hybrid
Vancouver, BC
Senior level
Hybrid
Vancouver, BC
Senior level
The Content Development Manager will develop and execute a content strategy that aligns with business goals, produces engaging content to boost brand awareness, and drives organic growth. The role involves collaboration with multiple teams, optimizing content for SEO, and acting as a subject matter expert while ensuring adherence to brand guidelines.
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Company Overview

At Motorola Solutions, we’re guided by a shared purpose – helping people be their best in the moments that matter – and we live up to our purpose every day by solving for safer. Because people can only be their best when they not only feel safe, but are safe. We’re solving for safer by building the best possible technologies across every part of our safety and security ecosystem. That’s mission-critical communications devices and networks, AI-powered video security & access control and the ability to unite voice, video and data in a single command center view. We’re solving for safer by connecting public safety agencies and enterprises, enabling the collaboration that’s critical to connect those in need with those who can help. The work we do here matters.

Aperçu de l’entreprise

Chez Motorola Solutions, nous sommes guidés par un objectif commun: aider les gens à donner le meilleur d’eux-mêmes dans les moments les plus importants - et nous sommes à la hauteur de notre engagement en créant des solutions sécurisées. Parce que les gens ne peuvent donner le meilleur d’eux-mêmes que lorsqu’ils se sentent en sécurité et qu’ils le sont. Nous créons des solutions sécurisées en développant les meilleures technologies intégrées à travers les écosystèmes de sûreté et de sécurité. Qu’il s’agisse d’appareils et de réseaux de communications essentiels, d’une sécurité vidéo et d’un contrôle d’accès basés sur l’IA ou d’une capacité d’unir la voix, vidéo et les données dans un seul centre de commandement. Nous créons des solutions sécurisées en connectant les agences de sécurité publique et les entreprises, permettant ainsi une collaboration essentielle entre les personnes qui ont besoin d’aide et les personnes pouvant aider. Le travail que nous accomplissons ici est primordial.

Department OverviewThe Global Video Security & Access Control (VS&A) Marketing Team is responsible for developing and executing all strategic marketing and product marketing programs across the globe to drive product awareness, demand generation, and sales enablement. The team oversees the global product marketing strategy for the video, access control, and analytics portfolio, develops the messaging and go-to-market strategy for the VS&A business, creates and drives marketing programs and campaigns aimed to generate leads, and builds brand awareness among target audiences, including system integrators, end-users, and consultants.
Job Description

Day-to-Day Responsibilities:

  • Support the development and execution of a content strategy aligned with business objectives, creating compelling content that resonates with target audiences and drives organic growth

  • Optimize new and existing content to align with SEO standards

  • Work cross-functionally with sales, marketing, product, and leadership teams to identify topics of value that engage customers, boost brand awareness, and increase website traffic

  • Research, generate, and edit industry and product-specific copy to be used in a variety of sales and marketing assets, including emails, websites, datasheets, etc.

  • Act as a subject matter expert and content reviewer for the pieces and concepts created

  • Recommend changes in content based on market input and corporate initiatives

  • Ensure creative marketing materials adhere to brand guidelines

  • Attend marketing events, team meetings and functions as required

Qualifications:

  • Bachelor's degree in Marketing, Journalism, Communications, or relevant field

  • 5+ years of experience developing content marketing materials

  • Knowledge of inbound marketing and SEO best practices

  • Proficiency with HubSpot, search-engine optimization tools, and Google Analytics

  • Familiarity with content management systems such as WordPress

  • Excellent storytelling abilities and strong communication skills, both written and verbal

  • Strong project management skills with the ability to work cross-functionally

  • Proven ability to communicate and work with a remote team

  • Marketing mindset that seeks to understand what audiences consume and how to create it

  • Self-starter, creative thinker, excellent listener, and communicator

  • Experience leveraging AI tools, such as Google Gemini, a plus

Target Base Salary Range: $60,700 - $124,400 CAD

Consistent with Motorola Solutions values and applicable law, we provide the following information to promote pay transparency and equity. Pay within this range varies and depends on job-related knowledge, skills, and experience. The actual offer will be based on the individual candidate.

#LI-MM1


Basic Requirements

  • Bachelor's degree
  • 5+ years of marketing experience


Travel Requirements
Under 10%
Relocation Provided
None
Position Type
Experienced
Referral Payment Plan
No

EEO Statement

Motorola Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion or belief, sex, sexual orientation, gender identity, national origin, disability, veteran status or any other legally-protected characteristic. 

We are proud of our people-first and community-focused culture, empowering every Motorolan to be their most authentic self and to do their best work to deliver on the promise of a safer world. If you’d like to join our team but feel that you don’t quite meet all of the preferred skills, we’d still love to hear why you think you’d be a great addition to our team.

We’re committed to providing an inclusive and accessible recruiting experience for candidates with disabilities, or other physical or mental health conditions. To request an accommodation, please email [email protected].

Motorola Solutions adopte, favorise et promeut les principes de diversité, d’équité et d’inclusion. Nous encourageons et accueillons les candidatures de toutes les personnes qualifiées, quelles que soient leur race, origines ethnique, religion ou croyance, orientation sexuelle, identité et expression sexuelle, statut d’anciens combattants ou tout autre statut protégé par la Loi.

Nous sommes fiers de notre culture axée sur les personnes et les communautés, encourageant ainsi chaque Motorolan d’être la version la plus authentique de lui-même dans ses responsabilités afin de tenir la promesse d’un monde plus sécuritaire.

Si vous souhaitez vous joindre à notre communauté mais croyez que vous ne possédez pas toutes les exigences requises pour le poste convoité, nous aimerions tout de même connaître les raisons pour lesquelles vous pensez être un excellent candidat pour notre équipe.

Nous offrons également des mesures d’adaptation pendant toutes les étapes du processus d’embauche afin de favoriser l’inclusion des personnes vivant avec un handicap physique et/ou mental. Si vous avez besoin de mesures d’adaptation, svp nous faire parvenir un courriel à [email protected].

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