The Director of US Partner Marketing will lead a team to create and execute high-impact marketing programs that drive pipeline generation with a focus on partner relationships. Responsibilities include team management, performance optimization using analytics, and collaboration across sales and marketing teams to support the partner community effectively.
About the Role
Cloudflare's Americas Marketing Team is searching for a Head of US Partner Marketing to collaborate with our sales leaders, campaign, and product marketing organizations to design & drive high-impact pipeline generation programs leading to closed-won bookings.
The Director, US Partner Marketing will lead a growing team aligned to sales, utilizing data and historical performance to inform quarterly plans & strategies.
This key leader will be responsible for coordinating and managing a comprehensive marketing approach for our US Partner community including regional and national resellers, distributors, and service-providers.
Locations: San Francisco or Austin
Responsibilities
- Team leadership: proven experience as a manager, building team performance and culture in a high-growth environment
- Planning & execution: demonstrable skill working with teams to build & execute quarterly and yearly plans including budget management and projection of results
- Performance monitoring & management: proven track record using enterprise analytics to monitor and optimize program performance, including investment rationalization, based on past performance and results
- Sales alignment & partnership: experience working in partnership with sales and channel leaders to enable partners with account engagement and demand generation programs leading to opportunity discovery and pipeline creation.
- Cross-organization collaboration: represent the Americas team in the global go-to-market motion relating to partners, including sharing best practices, plans & strategies for the betterment of Cloudflare sales & marketing as a whole.
Your Qualifications
- 10+ years in US partner marketing role in $1B+ B2B technology organization in cybersecurity or networking; minimum 5 years as a manager
- Direct experience working extensively with channel sales managers, leaders, and technical teams. Equivalent experience working across the partner landscape including regional and national resellers, distributors, and service-providers.
- Budget oversight of $1M+ annually, including experience with partner investment models including MDF and co-op funding programs.
- Experience building and launching new initiatives to the partner community including enablement, incentives, and performance management
- Hands on experience with predominant sales and marketing systems such as Salesforce, analytics platforms, and partner management systems.
- Thorough knowledge and understanding of enterprise lead-management processes and marketing attribution approaches, in particular relating to partner deal-registration and partner marketing investments
- Effective working across organizational boundaries and building relationships to accomplish objectives
- BA/BS in Marketing, Business, Communications, Engineering or other related fields; MBA a plus
Compensation
Compensation may be adjusted depending on work location.
- For Colorado, Illinois, Maryland and Minnesota based hires: Estimated annual salary of $214,000 - $262,000.
- For New York City, Washington, Washington D.C. and California (excluding Bay Area) based hires: Estimated annual salary of $239,00 - $293,000.
- For Bay Area based hires: Estimated annual salary of $252,000 - $308,000.
Equity
This role is eligible to participate in Cloudflare's equity plan.
Benefits
Cloudflare offers a complete package of benefits and programs to support you and your family. Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future and make life a little easier and fun! The below is a description of our benefits for employees in the United States, and benefits may vary for employees based outside the U.S.
Health & Welfare Benefits
- Medical/Rx Insurance
- Dental Insurance
- Vision Insurance
- Flexible Spending Accounts
- Commuter Spending Accounts
- Fertility & Family Forming Benefits
- On-demand mental health support and Employee Assistance Program
- Global Travel Medical Insurance
Financial Benefits
- Short and Long Term Disability Insurance
- Life & Accident Insurance
- 401(k) Retirement Savings Plan
- Employee Stock Participation Plan
Time Off
- Flexible paid time off covering vacation and sick leave
- Leave programs, including parental, pregnancy health, medical, and bereavement leave
Top Skills
Salesforce
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