Whatnot is the largest livestream shopping platform in North America and Europe to buy, sell, and discover the things you love. We’re re-defining e-commerce by blending community, shopping, and entertainment into a community just for you. As a remote co-located team, we’re inspired by innovation and anchored in our values. With hubs in the US, UK, Ireland, Poland, and Germany, we’re building the future of online marketplaces—together.
From fashion, beauty, and electronics to rare collectibles like trading cards, comic books, and even live plants, our live auctions have something for everyone.
And we’re just getting started! As one of the fastest growing marketplaces, we’re looking for bold, forward-thinking problem solvers across all functional areas. Check out the latest Whatnot updates on our news and engineering blogs and join us as we enable anyone to turn their passion into a business, and bring people together through commerce.
💻 Role
The Marketing team at Whatnot is responsible for telling stories, creating experiences, and driving demand bringing buyers and sellers closer to the products and people they love.
As Head of Marketing Strategy & Operations, you will be responsible for setting the operating rhythm that enables the Marketing team to hit their goals. You will own planning, goal-setting, supporting our most strategic initiatives, and experimentation for the Marketing team. You will help the team scope out and launch new initiatives and functions. You’ll partner closely with other Marketing leads including Influencer and Category Marketing, as well as other cross-functional teams.
- Manage cross-functional relationships with Data and Finance teams including day-to-day operating rhythm and planning, goal-setting, and reporting
- Own the definition and allocation of the Marketing budget, along with Finance
- Develop and iterate on the operating rhythm between Marketing and Categories teams to ensure strong communication and efficiency
- Drive standardization and automation of core marketing processes and reporting (e.g., weekly metrics, email process automation, etc.)
- Stand up and scale new and existing functions tied to strategy and growth plans
- Work with Marketing leadership to launch and test new teams, functions, and processes
- Listen to and deeply understand Marketing team operating pain points and proactively suggest improvements
- Go deep into opportunities and issues to truly understand what opportunities are and how to capitalize and scale marketing capabilities.
Team members in this role are required to be within commuting distance of our Los Angeles, San Francisco, or New York hubs.
👋 YouCurious about who thrives at Whatnot? We’ve found that embodying a low ego, growth mindset, and high-impact drive goes a long way here.
As our first Head of Marketing Strategy and Operations, you should have you should have 7+ years of experience in strategy and operations roles (eg consulting, finance, GM, Operations), plus:
- You’re a fast learner and self-starter who thrives in ambiguity and is excited about setting up a new team.
- You have a passion for our mission at Whatnot - you live and breathe the needs of our communities and work relentlessly to improve their experiences on Whatnot
- You are scrappy and flexible enough to work in an ambiguous environment with coaching and guidance, especially when it comes to building something 0 to 1
- You have experience working in a fast-paced organization, and a track record of working quickly, iteratively, and cross-functionally
- You have experience working functional leaders of all levels, and can take direction from Executive leadership
- You have prior experience working with Marketing or Growth teams
- You have business acumen, are deeply analytical, detail-oriented, and comfortable understanding and manipulating data to take action on business insights
- Your deep analytical experience includes using SQL and dashboarding tools as part of your day to day work
$190,000/year to $245,000/year + benefits + equity.
The salary range may be inclusive of several levels that would be applicable to the position. Final salary will be based on a number of factors including, level, relevant prior experience, skills, and expertise. This range is only inclusive of base salary, not benefits (more details below) or equity.
🎁 Benefits
- Flexible Time off Policy and Company-wide Holidays (including a spring and winter break)
- Health Insurance options including Medical, Dental, Vision
- Work From Home Support
- Home office setup allowance
- Monthly allowance for cell phone and internet
- Care benefits
- Monthly allowance for wellness
- Annual allowance towards Childcare
- Lifetime benefit for family planning, such as adoption or fertility expenses
- Retirement; 401k offering for Traditional and Roth accounts in the US (employer match up to 4% of base salary) and Pension plans internationally
- Monthly allowance to dogfood the app
- Parental Leave
- 16 weeks of paid parental leave + one month gradual return to work *company leave allowances run concurrently with country leave requirements which take precedence.
Whatnot is proud to be an Equal Opportunity Employer. We value diversity, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, parental status, disability status, or any other status protected by local law. We believe that our work is better and our company culture is improved when we encourage, support, and respect the different skills and experiences represented within our workforce.
