Marketing Operations Manager

About Lillio (formerly HiMama) and Our Mission:

At Lillio (formerly HiMama), we are committed to serving the field as an authentic voice of the early childhood education (ECE) workforce, providing programs with all of the building blocks for high-quality early care and education and helping early educators focus on what matters most for children’s successful development and learning: relationships, play, creativity, and loving, nurturing caregiving. We are a social-purpose business and certified B Corporation with the goal of empowering early childhood educators through innovative, affordable tools that enable them to improve child outcomes, engage family members, and support continued professional growth for their staff. If you are excited about being part of an impact-driven business, focused on making a difference in the early childhood education industry, Lillio is the place for you.

Lillio is a Series B, private-equity backed business and we're proud to be part of the Bain Double Impact portfolio. Lillio is recognized as an industry leader, most recently selected by Fortune in 2023 for their "Impact 20" list, which highlights organizations that have built their business models around world-changing ideas to solve social and environmental problems.

We’re looking for…

Are you an analytical, technical, and metrics-obsessed marketing ops professional? Have you helped scale tech stacks for marketing teams, implemented rigorous reporting frameworks, and built funnels from scratch? Lillio is looking for exceptional people like you to join our RevOps team and act as a critical business partner to our Marketing team!

The Revenue Operations Team:

RevOps at Lillio (formerly HiMama) is a centralized operations team supporting our entire go-to-market org, from Marketing to Sales to Customer Success. We own the technology, processes, and data that drive efficiencies across the entire customer journey. The team is stacked with technical, hardworking ops folks—you’ll gain exposure to the entire customer lifecycle and support a wide-range of initiatives.

Your Manager:

Lillio’s Director, Business Systems & Revenue Operations believes that the key to a strong Revenue Operations team is solid partnerships with the departments they support. She highly values creative thinking, problem-solving, emotional intelligence, business acumen, and intrinsic drive to improve. You will work well with her if you enjoy building and iterating, are confident in your approach, and are attentive to detail.

How You'll Make an Impact:

• Managing the marketing tech stack and its integration with other systems, particularly Marketo and Salesforce
• Responsible for being part of the team that vets 3rd party technologies (even if you don’t own the day-to-day usage or roll-out)
• Helping marketing team members to build nurture programs and other automation programs that allow our marketing to scale
• Regular reporting and full-funnel analytics with a focus on gleaning actionable insights needed to execute successful demand gen programs, pipeline acceleration, and enhancing SDR productivity
• You will support our Demand Gen team in owning the entire lead life cycle, ensuring programs are in place to move leads through the funnel.
• Working closely with sales and marketing to implement joint sales and marketing go-to-market initiatives.

What You Bring to the Table:

• 5+ years experience in a marketing ops role
• SaaS or tech startup experience is a must
• Strong understanding of the buyer journey, the lead to opportunity lifecycle, and the B2B “funnel”
• You’re strong with Marketo and Salesforce
• Solid working knowledge of Excel/Google Sheets
• You have a technical mindset and an analytical method for solving problems and approaching data
• You can structure and process qualitative or quantitative data and draw insightful conclusions from it
• You are curious, motivated, detail-oriented, and a self-starter

Don’t have all the requirements but convinced you’ll be able to make an impact? We’d love to hear from you!  Please note that we place serious consideration to your application responses to all questions; only completed profiles will be considered for this role.

Lillio Perks!

-- Flexible working arrangements; we are a remote-first company who gathers together (virtually) every quarter, and in-person at least once per year. You must be willing to travel in-person as required for the role

-- Health benefits package includes medical, dental and vision

-- 401K matching, and HSA contribution for US employees

-- Paid time off, including vacation, personal and volunteer days

-- Opportunities for learning, mentorship and professional development

-- A subscription to the mindfulness and meditation platform, Headspace

-- Ongoing team-wide and company-wide virtual social activities and success celebrations 

Accessibility

Lillio is committed to inclusiveness, equity and accessibility. If you require accommodations at any step of the application or interview process, please indicate so under the "Accommodations Question" box on your application. Accommodations may include but are not limited to: alternative methods of communication, providing a detailed “what to expect”, or modified testing. Please note this list is not exhaustive and we are more than happy to discuss other accommodations as required.

Commitment to Diversity

Diversity, Inclusion and Belonging are central to Lillio's core values. Lillio aims to ensure we provide a safe environment for everyone to thrive while bringing their authentic selves to work. Our mission is to promote an inclusive work space for all employees through Education, Discussion, and Celebration of our differences. Embracing these differences while coming together with a common purpose is what makes our team extra special. Our focus on inclusion and belonging is activated in the day-to-day culture at Lillio through our Diversity, Inclusion and Belonging (DIBS) committee, our bi-weekly DIBS discussions, DIBS Slack community, D&I training and education, volunteer days, donation matching, and more.

Equal Employment

Lillio is an equal employment opportunity employer. We consider all qualified applicants without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other legally protected characteristics.