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EXL

MarTech Product Manager - Content Supply Chain

Posted Yesterday
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Remote
Hiring Remotely in Canada
Senior level
Remote
Hiring Remotely in Canada
Senior level
Own and optimize enterprise content supply chain workflows across platforms (Workfront, AEM, Content Hub). Translate business needs into user stories, manage backlog, coordinate integrations and automation, partner with engineering and cross-functional teams, drive adoption, provide training and documentation, and continuously monitor and improve workflow performance and governance.
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Overview /Objective:

We are seeking an able MarTech Product Manager – Content Supply Chain for one of our clients; a leading international sports league. The Product Manager - Content Supply Chain (Workflows & Operations) is responsible for executing and optimizing the content supply chain workflows that enable content creation, review, approval, and distribution at an enterprise scale. Reporting into the Senior Product Manager, this role partners closely with the AEM Platform Product Manager, as well as MarTech Strategy & Operations, Marketing, Creative, Technology, Operations, and external vendors to deliver a cohesive and scalable content supply chain ecosystem. 

This role focuses on translating approved platform strategies and capabilities into effective, end-to-end workflow execution across platforms including Workfront, App Builder, Adobe Experience Manager (AEM), and adjacent content and digital asset capabilities (e.g., Content Hub experience, custom application integrations). This individual will play a key role in ensuring platforms are used together effectively to support consistent, well-orchestrated content workflows. The role balances strong product judgment with deep platform expertise to ensure workflows are efficient, well-governed, and aligned to business outcomes. 

The ideal candidate brings experience executing cross-platform workflows within complex enterprise environments, translating business needs into durable product capabilities, and driving adoption and continuous improvement. 

Responsibilities

Key Responsibilities 


Product Ownership & End-to-End Delivery 

• Own execution of Content Supply Chain workflows and enhancements - from intake to production release and adoption. 

• Partner with MarTech Strategy & Operations Team to support triage, prioritizing incoming requests, impact assessments, and recommended next steps for content supply chain workflows. 

• Translate business needs into clear user stories and acceptance criteria. 

• Maintain a transparent, well-organized product backlog aligned to enterprise and product priorities. 

• Partner with engineering and platform teams to define solutions, estimate effort, manage dependencies, and ensure high-quality delivery. 


Cross-functional Collaboration & Communication 

• Serve as the central point of coordination between Marketing Technology, Marketing, Engineering, Creative Operations, Legal, Partners, and other Business stakeholders. 

• Communicate platform updates, timelines, risks, and decisions in a clear and consistent manner. 

• Provide training materials, documentation, and support to teams adopting capabilities. 

• Drive alignment across teams to ensure platform capabilities support shared goals and operating models. 


Platform & Content Supply Chain Enablement 

• Execute, scale, and optimize end-to-end content workflows, supporting efficient creation, review, approval, and delivery in alignment with platform capabilities and roadmap. 

• Coordinate platform integrations and automation across the content ecosystem, including Workfront Fusion, AEM, Purpose Built Applications, DAM/Content Hub, collaboration tools, and data platforms. 

• Support effective Content Supply Chain execution by ensuring workflows and handoffs across platforms are aligned and function cohesively, enabling speed, quality, and scalability. 


Adoption & Continuous Improvement 

• Drive platform adoption and change management through documentation, training materials, and ongoing stakeholder enablement. 

• Monitor platform usage, performance, and adoption; identify optimization opportunities and proactively recommend improvements. 

Qualifications

Required Qualifications 


• 5+ years of experience as a Product Manager supporting content or marketing platforms, with the demonstrated ability to lead workstreams autonomously. 

• Experience working with MarTech Solutions such as Workfront, App Builder, Adobe Experience Manager (AEM), Brand Portal, or similar products with adjacent capabilities. 

• Proven experience owning and delivering content supply chain capabilities, including intake, prioritization, workflow design, and end-to-end execution across content creation, review, approval, and release. 

• Strong understanding of enterprise workflow design, automation, and best-practice operational models. 

• Ability to prioritize requests based on business impact, urgency, and SLAs in a fast-paced environment. 

• Strong product management, documentation, and organizational skills with an ability to translate business requirements into scalable technical solutions. 

• Proficiency with collaboration and productivity tools (e.g., Excel, PowerPoint, Jira, Workfront) 


Preferred Qualifications 


• Experience with Adobe platforms a plus (Workfront, Fusion, AEM, Content Hub, Express, AJO). 

• Exposure to marketing operations, digital marketing, or creative operations management. 

• Experience working in multi-tenant or enterprise-scale workflow environments with complex user groups and permission models. 

• Exposure to platform integrations and automation, including an understanding of APIs and cross-system dependencies. 

• Familiarity with AI-enabled capabilities in content or marketing workflows, such as generative content tools, automation, metadata enrichment, or workflow optimization. 


Key Success Factors 


• Consistently delivers scalable, reliable content supply chain platform capabilities aligned to enterprise business needs. 

• Translates business requirements into efficient workflows, integrations, and automations with clear documentation. 

• Demonstrates strong execution ownership, balancing near-term delivery with longer-term workflow quality, scalability and alignment with roadmap priorities. 

• Builds strong working relationships with cross-functional stakeholders through clear communication, responsiveness, and reliable execution. 

• Operate comfortably with moderate oversight, driving work forward, making sound prioritization decisions, and problem solving.

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