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Notion

Organic Content Lead

Posted Yesterday
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Hybrid
San Francisco, CA
Senior level
Hybrid
San Francisco, CA
Senior level
The Organic Content Lead will create and manage a comprehensive B2B content strategy, using SEO and AI tools to drive brand awareness and adoption.
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About Us:

We're on a mission to make it possible for every person, team, and company to be able to tailor their software to solve any problem and take on any challenge. Computers may be our most powerful tools, but most of us can't build or modify the software we use on them every day. At Notion, we want to change this with focus, design, and craft.

We've been working on this together since 2016, and have customers like Pixar, Mitsubishi, Figma, Plaid, Match Group, and thousands more on this journey with us. Today, we're growing fast and excited for new teammates to join us who are the best at what they do. We're passionate about building a company as diverse and creative as the millions of people Notion reaches worldwide.

Notion is an in person company, and currently requires its employees to come to the office for two Anchor Days (Mondays & Thursdays) and requests that employees spend the majority of their week in the office (including a third day).

About The Role:

We're seeking a Organic Content Lead to build and lead our scaled B2B content strategy, focusing on developing and distributing high quality content across organic channels. This role will be instrumental in establishing Notion as the leading workspace platform for startups, engineering/product/design teams, and operations leaders.

You're a growth-oriented content leader who excels at "building the machine" rather than just creating content. While you started your career in editorial, you've evolved into a strategic leader who understands how to scale content operations. You have experience with AI-powered content development and can demonstrate how you've used these tools to increase both quality and output. You're deeply familiar with B2B content marketing best practices and have a proven track record of driving results through multi-channel content programs.

What You'll Achieve:

  • Develop and execute a comprehensive organic content strategy that drives awareness and adoption among key ICPs (startup founders, EPD leaders, operations leaders)
  • Transform Notion's extensive template ecosystem into authoritative SEO content hubs that showcase real customer success stories and drive organic growth
  • Build and manage a content distribution engine across multiple channels (social, video, community) to maximize reach and engagement
  • Lead the optimization of content for AI discovery and visibility across emerging platforms
  • Partner cross-functionally with Growth, Product Marketing, and Sales teams to align content with broader business objectives
  • Scale content operations through a combination of in-house talent, freelancers, and AI tools

Skills You'll Need to Bring:

  • 8+ years of content marketing experience, with 3+ years leading content teams in a B2B SaaS or PLG environment
  • Proven track record of building content programs that drive measurable business results
  • Strong understanding of SEO, content distribution, and performance analytics
  • Experience leveraging AI and automation tools to enhance content development workflows
  • Excellence in stakeholder management and cross-functional collaboration
  • Strategic mindset balanced with hands-on execution capabilities

Nice to Haves:

  • Global / localized content operations experience
  • Deep network of freelance writers, editors and subject matter experts
  • Track record of launching/growing programmatic SEO

We hire talented and passionate people from a variety of backgrounds because we want our global employee base to represent the wide diversity of our customers. If you’re excited about a role but your past experience doesn’t align perfectly with every bullet point listed in the job description, we still encourage you to apply. If you’re a builder at heart, share our company values, and enthusiastic about making software toolmaking ubiquitous, we want to hear from you.

Notion is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Notion considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Notion is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please let your recruiter know.

Notion is committed to providing highly competitive cash compensation, equity, and benefits. The compensation offered for this role will be based on multiple factors such as location, the role’s scope and complexity, and the candidate’s experience and expertise, and may vary from the range provided below. For roles based in San Francisco, the estimated base salary range for this role is $220,000-240,000.

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Top Skills

Ai Tools
Content Distribution
Seo

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