The Senior Account Executive, Influencer Marketing manages influencer programs, develops strategic plans, coordinates projects, and stays updated on marketing trends.
Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum.
At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.
EDELMAN - THE WORLD MOVES QUICKLY AND SO DO WE
Our focus on continuous improvement challenges our people to always think creatively and encourages them to learn from successes as well as from what didn’t work so well. We encourage our employees to get comfortable with being uncomfortable because that’s when the magic often happens. We don’t like “yes” people – we celebrate those who engage in honest discussion and debate. Every day, we strive to live and work by a long-held set of core values: the pursuit of excellence, the freedom to be curious, the courage to do the right thing, and a commitment to improving society.
Is this the right place for you? If you like what you’ve read so far there’s a good chance. There is no single type of person at Edelman. We celebrate diversity — of culture, background, experience and thought — and recognize it as a powerful driver of great work. We know we are at our very best when our teams collaborate across not only geographies, practices, and expertise, but also personal points of view.
In short, we hire people that are smart, passionate and curious, and then give them the independence and mentorship they need to flourish. Think you’ve got the chops? Read on.
We are seeking a bold, insightful and passionate influencer specialist to join our fast growing and constantly evolving national Influencer Marketing team as a Senior Account Executive, Influencer Marketing. Reporting to the Senior Director and National Lead, Influencer Marketing the ideal candidate should be immersed in the latest trends, opportunities, regulations and best practices of the influencer space and have a plethora of powerful case examples to share of work they have played an integral role in bringing to life. Their experience should include numerous examples of managing multiple influencer programs from start to finish including the ability to develop and sell in strategic plans. They should also have well developed presentation capabilities – both in terms of providing compelling and detailed counsel to clients as well as internal stakeholders. The ideal candidate will demonstrate a strong ability to manage multiple programs at any given time, understanding our processes for executing seamless influencer programs, and be able to work directly with account teams to see programs forward.
Most importantly, the ideal candidate should have a passion for influencer marketing and its evolving landscape and thrives in a fast-paced agency environment.
This is an excellent opportunity for an ambitious, skilled and innovative candidate who is looking to join a high-octane team of experts managing high-profile influencer campaigns.
RESPONSIBILITIES:
- Manage the full influencer process for programs including influencer identification, vetting, negotiation, contracting, management and reporting
- Manage multiple influencer projects to ensure deadlines are met, reporting is thorough and budgets are continuously met
- Coordinate program integration with appropriate specialties including Insight and Analytics, Paid Performance, Creative
- Lead development of content and brand overview documents for influencers outlining program creative requirements, communication mandatories and contractual expectations
- Support the growth of our influencer marketing business through great work, exceptional storytelling skills and through building strong internal and external relationships
- Stay up to date with the latest influencer marketing trends including disclosure requirements and performance best practices
- Act as a champion and evangelist for the value of thoughtful, rigorous and creative influencer marketing both within the Edelman network and across the marketing industry as a whole
Basic Qualifications
- 3 years of relevant experience in Digital, Content or Brand Marketing including social media and community management
- 2 years within Influencer specific marketing, including identification of influencers, managing influencer programs, outreach strategies, content planning, contracting/negotiations, paid promotion and reporting preferred
- Ability to work simultaneously on multiple programs within an agency setting is a must
Preferred Qualifications
- Proven ability to lead and manage multiple medium to large-sized projects simultaneously that include digital content development
- Clear understanding of the influencer marketing landscape, importance and role of influencer marketing, best practices
- Demonstrated ability to lead and develop Influencer plans
- Strong research, writing and editing skills, as well as the ability to interact with clients professionally and maintain relationships with influencers and content creators
- Ability to work effectively with all levels of internal contacts (junior staff, peers, and senior staff), demonstrating a consistently high level of verbal and written communications.
Edelman welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. If you require accommodation to participate in this recruitment, please contact [email protected].
We are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t perfectly align with every qualification, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
Top Skills
Community Management
Content
Digital
Social Media
Similar Jobs
Agency • Digital Media • eCommerce • Professional Services • Software • Analytics • Consulting
Develop and maintain low latency market data systems using C++. Collaborate with clients to understand requirements, optimize system deployments, and enhance market data delivery for algorithmic trading.
Top Skills:
C++Kernel BypassMulticastPythonRdmaShared MemoryShell ScriptingTcp/IpUnix/Linux
Agency • Digital Media • eCommerce • Professional Services • Software • Analytics • Consulting
Seeking Java Developers with 3-15 years experience to develop enterprise-level applications, implement TDD, and optimize financial systems. Expertise in Spring Framework and SQL is essential.
Top Skills:
JavaMulti-ThreadingSpring FrameworkSQLTest-Driven Development
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
The Principal Platform Architect role focuses on guiding clients in adopting the ServiceNow platform by establishing technical best practices, governance, and solution design to enhance business outcomes.
Top Skills:
AIOracle CloudRemedyServicenowSFDC
What you need to know about the Ottawa Tech Scene
The capital city of Canada and the nation's fourth-largest urban area, Ottawa has proven a rapidly growing global tech hub. With over 1,800 tech companies, many of which are leaders in their sectors, the city's tech talent now makes up more than 13 percent of its total workforce. This growth is driven not only by the big players like UL Solutions and Dropbox, but also by a thriving startup ecosystem, as new businesses emerge to follow in the footsteps of those that came before them.
