Mondelez International products
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Mondelēz International

Senior Brand Manager

Posted 4 Hours Ago
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Hybrid
Toronto, ON
Senior level
Hybrid
Toronto, ON
Senior level
Lead brand portfolio strategy and annual planning for Savoury portfolio in Canada. Drive P&L management, innovation, integrated 360° marketing campaigns, in-store activation, and cross-functional execution. Use consumer insights and analytics to optimize seasonal performance. Manage, coach, and develop a seasonal marketing team and collaborate with agencies, R&D, Sales, Supply and other partners to deliver profitable growth.
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Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
Working with cross-functional and regional teams, you implement a portfolio strategy that is aligned with the brand vision to drive sustainable growth. You support profit and loss management and future business development plans and objectives including new product development and platform opportunities.
How you will contribute
Working with other internal stakeholders, you will support the brand portfolio strategy and priorities to enable consumer-centric brand portfolio growth. You will develop annual plans, setting objectives and allocating resources. In addition, you will offer recommendations for integrated commercial plans, develop and execute marketing plans that deliver on revenue and profit forecasts, and share objectives. Based on your deep consumer insights and brand positioning, you will develop and implement integrated marketing communications and 360 degree campaigns.
What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge:
  • Consumer behavior, preferably in the consumer goods sector in matrix environment
  • Developing a seamless consumer experience
  • Managing business objectives beyond brand and budget
  • Analytics and creativity-a balance of commercial and strategic acumen
  • Leading and influencing teams and managing trade-offs
  • Communicating effectively, verbally and in writing, and executive presentation skills
  • Markets with diverse economic environments a distinct advantage

More about this role
As a part of this role, you will have chance to lead the team on a broad scope of projects to build your marketing and leadership skills:
Brand Strategies:
Develop long term vision and strategies to grow the Savoury portfolio anchored in consumer needs by collaborating with key cross functional partners
Innovation and Renovation:
Build long term pipeline of consumer first and customer centric innovation (format, flavours, beyond the core) & renovation. Proactively lead the team to drive both short- and long-term development, including product development unique for the Canadian market.
Execution with excellence:
Lead our cross-functional team to deliver end to end execution excellence for our Savoury business, from commercialization all the way to customer presentation and in-market execution.
Bring insights and analysis into action:
Become the champion of consumer needs for each key season. Proactively monitor brand & season performance along with key competitors across the market. Work with partners to provide seasonal recommendations.
Business acumen: lead the team to profitable growth by leveraging all levers of the P&L.
Brand building and In-store activation:
Build brand equity of our Savoury portfolio in Canada by developing remarkable creative & media working in strong collaboration with the brand team.
Cross-functional Leadership. Cultivate a growth mindset and strong working relationships with both internal (Sales, R&D, Supply, Revenue Growth Management, Insights & Analytics, Sales planning, E-commerce) and external partners (agencies, packaging designs...)
People management:
Lead, develop, coach, and engage the seasonal marketing team by building a culture of high performance & strong connections.
What extra ingredients you will bring:
  • Passion for building collaborative teams anchored in positive relationship building
  • Growth mindset, can-do attitude, and drive for results
  • Creative thinking, learning agility, positivity and resilience when dealing with challenges and complex business problems to solve
  • Strong presentation and storytelling skills to inspire internal team members
  • Entrepreneurship and proactive mindset, ability to lean in and deliver results autonomously

Education / Certifications:
Completed Bachelor's degree in Business, Marketing, or related field.
Job specific requirements:
  • Minimum of 10 years work experience in a marketing or strategy role
  • Ability to thrive in and handle ambiguity & fast paced environment
  • Ability to manage full brand P&L, driving profitable revenue growth
  • Ability to build and deliver against strict timelines
  • Ability to work with a cross functional team and inspire agency partners

Work schedule:
Hybrid from our Toronto Head Office
Salary and Benefits:
The expected base salary range for this position is $131,000 to $163,750 CAD depending on several factors such as experience, skills, education, and budget. In addition to base salary, this position is eligible to participate in a highly competitive bonus program with a target of 17% with the possibility for overachievement based on performance and company results. Mondelez also offers several generous employee benefits (some subsidized or fully paid for by the company), including health insurance, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education related programs, and enhanced vacation and holiday entitlements. AI may be used as part of the recruitment process and in accordance with local laws. This posting is for a current vacancy.
No Relocation support available
Business Unit Summary
With several brands that are among consumer favourites, including Cadbury, OREO, Christie and Maynards, we are one of the largest snack companies in Canada. Many of our iconic brands are ranked first, second or third in their categories, and our manufacturers and pastry chefs have an enviable mission to create and manufacture chocolate, cookies, crackers and candy in our iconic factories and locations across Ontario. A company with many ambitious growth targets, we have invested close to $250 million in our Ontario plants in recent years alone; We run marketing campaigns promoting innovative products such as Cadbury Dark Milk tablets and OREO Birthday Cake and Peppermint Bark cookies. Our community of more than 2,683 employees is present across Canada and our head office is in Toronto. Passion and dedication characterize our Company. We encourage all our employees to be themselves at work, to speak out and to encourage diversity in all areas of activity. In addition, we foster a flexible work environment and place great importance on the notions of trust and empathy to promote a true sense of belonging.
Mondelez welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates with disabilities taking part in all aspects of the selection process. Please note that the term "accommodation" in this posting means changes that are made in order to meet the needs of a person with disabilities and not lodging.
Job Type
Regular
Brand & Portfolio Management
Marketing

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