Staff Product Designer, New Products

At Webflow, our mission is to bring development superpowers to everyone. As the pioneer of the Website Experience Platform (WXP), we’re redefining how teams Build, Manage, and Optimize for the web — combining visual development, powerful content management systems, AI-driven personalization, seamless hosting, and end-to-end analytics in a single, unified platform. With AI at the core, Webflow helps teams move faster, create more performant digital experiences, and scale without heavy engineering support. From independent designers and creative agencies to global enterprises, hundreds of thousands of organizations use Webflow to turn ideas into reality — and to power what’s possible on the web.

We’re looking for a Staff Product Designer for a new AI-native product offering at Webflow. This role is an opportunity to define and shape a new product area from the ground up, working across teams to strategize, explore, validate, and build a solution that expands Webflow’s platform. This person will join our pillar responsible for building the tools that empower teams of all sizes to build sites and teams at scale.

The ideal candidate will have a strong track record of launching user-centric products, operating at both strategic and tactical levels, and driving alignment across cross-functional teams and product areas. This person should be equally comfortable defining long-term vision and getting into the details of execution, and excel at distilling complex, technical concepts into simple and intuitive experiences.

• Location: Remote-first (United States; BC & ON, Canada)
• Full-time 
• Permanent 
• Exemption 
• The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidate’s geographic location, job-related experience, knowledge, qualifications, and skills.
  • United States  (all figures cited below are in USD and pertain to workers in the United States)
    
    • Zone A: $175,800 - $241,700
    • Zone B: $164,500 - $232,200
    • Zone C: $154,200 - $217,600
  • Canada (figures cited below are in CAD and pertain to workers in ON & BC, Canada
    • 199,300 - 281,100

This role is also eligible to participate in Webflow's company-wide bonus program. Target amounts are a percentage of base salary and vary by career level. Payouts are based on company performance against established financial and operational goals. 

Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

• Reporting to the Product Design Manager 

As a Staff Product Designer, you’ll … 

• Define, design, and launch AI-native features in a new category that expands Webflow’s platform, while seamlessly integrating with existing products. 
• Proactively collaborate across pillars to untangle complex technical and user experience dependencies.
• Present your work to stakeholders and senior leadership, actioning feedback and driving alignment on design vision and strategy.
• Partner with Product Management and Engineering to explore complex problem spaces and identify potential solutions
• Regularly engage with customers to develop a thorough understanding of their needs and pain points.
• Regularly prototype to communicate your ideas, and deliver high-quality designs and specs to articulate design requirements for engineers.
• Continually elevate the craft of design at Webflow and be a thought leader for high impact design decisions, mentoring fellow designers.

In addition to the responsibilities outlined above, at Webflow we will support you in identifying where your interests and development opportunities lie and we'll help you incorporate them into your role.

Requirements:

• BA/BS degree or equivalent experience

You’ll thrive as a Staff Product Designer if you:

• Have demonstrated experience influencing and leading complex initiatives in a remote environment. 
• Possess strong written, verbal, and visual communication skills.
• Have previous experience with software that empowers professional or technical users in their respective industries.
• Are familiar with the web design industry, content management, web standards, and accessibility.
• Have a bias towards action working on complex products at a high growth, scaling company.
• Aren’t afraid of sweating the details to ensure that the products that ship continuously exceed our customer’s expectations.
• Care about the impact a high quality software experiences, and are comfortable with the business strategy side of things that drive real tangible growth.
• Possess a strong growth mindset, are optimistic about the future and comfortable with ambiguity.
• Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact.

• Build lasting customer trust. We build trust by taking action that puts customer trust first.
• Win together. We play to win, and we win as one team. Success at Webflow isn't a solo act.
• Reinvent ourselves. We don't just improve what exists, we imagine what's possible.
• Deliver with speed, quality, and craft. We move fast because the moment demands it, and we do so without lowering the bar.

• Equity ownership (RSUs) in a growing, privately-owned company
• 100% employer-paid healthcare, vision, and dental insurance coverage for full-time employees (working 30+ hours per week) and their dependents. Full-time employees may also be eligible for voluntary insurance options where applicable in the respective country of employment
• 12 weeks of paid parental leave for both birthing and non-birthing caregivers, as well as an additional 6-8 weeks of pregnancy disability leave for birthing parents to be used before child bonding leave (note: where local requirements are more generous, employees receive the greater benefit); full-time employees also have access to family planning care and reimbursement
• Flexible PTO for all locations and sabbatical program
• Access to mental wellness and professional coaching, therapy, and Employee Assistance Program
• Monthly stipends to support work and wellness
• 401k plan or pension schemes (in countries where statutorily required), and other financial wellness benefits, like CPA and financial advisor coverage

Temporary employees may be eligible for paid holiday and time off, statutory leaves of absence, and company-sponsored medical benefits depending on their Fixed Term Contract and their country/state of employment.

At Webflow, equality is a core tenet of our culture. We are an Equal Opportunity (EEO)/Veterans/Disabled Employer and are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law. Pursuant to the San Francisco Fair Chance Ordinance, Webflow will consider for employment qualified applicants with arrest and conviction records.

Not ready to apply, but want to be part of the Webflow community? Consider following our story on our Webflow Blog, LinkedIn, X (Twitter), and/or Glassdoor. 

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Upon interview scheduling, instructions for confidential accommodation requests will be administered.

To join Webflow, you'll need a valid right to work authorization depending on the country of employment.

If you are extended an offer, that offer may be contingent upon your successful completion of a background check, which will be conducted in accordance with applicable laws. We may obtain one or more background screening reports about you, solely for employment purposes.

For information about how Webflow processes your personal information, please review Webflow’s Applicant Privacy Notice.