Media Relations Specialist III

Job Summary:

The Media Relations Specialist III is responsible for maximizing earned media opportunities in both traditional news and across a variety of platforms, tracking the benefits of these efforts to drive awareness and business goals.

Essential Functions:

• Responsible for identifying new story opportunities to position CareSource with media outlets and build brand awareness with target audiences
• Develop and manage content for media and external audiences, including news stories, news releases and other communications
• Manage agencies in markets to support company initiatives
• Respond to media inquiries in a timely and appropriate manner
• Provide support during crisis situations with strategic communications
• Monitor daily local, regional and national news coverage about CareSource, health care and related issues
• Manage ongoing earned media intelligence platforms and develops quarterly reports
• Support social media strategy
• Responsible for promoting CareSource locally in all markets and nationally including developing award entries, coordinating media events and providing support to company spokespeople/ presenters
• Develop and maintain relationships with key internal stakeholders, including executives, to ensure successful collaboration
• Responsible for ensuring all external materials are consistent with brand positioning, established guidelines
• Serve as a liaison with key departments to provide effective communication strategy
• Maintain a leadership role on project teams
• Perform any other job duties as requested

Education and Experience:

• Bachelor’s degree or equivalent in Communications, Public Relations, Journalism, or related field or equivalent work experience is required
• Minimum of five (5) years of experience in media relations is required; healthcare communications experience is preferred
• Previous professional writing experience is preferred as demonstrated by portfolio

Competencies, Knowledge and Skills:

• Intermediate proficiency level with Microsoft Office
• Intermediate proficiency level with visual software programs, such as PowerPoint or other related software program is required
• Ability to communicate effectively through oral and written communications 
• Ability to articulate thoughts with all levels of management and in pressure intense situations
• Ability to handle sensitive and confidential matters with discretion.
• Effective decision making and problem resolution skills
• Strong critical listening and thinking skills
• Advanced writing and editing skills
• Experienced technical writing skills preferred
• Ability to work on and meet tight deadlines

Licensure and Certification:

• None

Working Conditions:

• General office environment; may be required to sit or stand for extended periods of time
• May require minimal travel

Compensation Range:

CareSource takes into consideration a combination of a candidate’s education, training, and experience as well as the position’s scope and complexity, the discretion and latitude required for the role, and other external and internal data when establishing a salary level. In addition to base compensation, you may qualify for a bonus tied to company and individual performance. We are highly invested in every employee’s total well-being and offer a substantial and comprehensive total rewards package.

Compensation Type (hourly/salary):

Organization Level Competencies

• Create an Inclusive Environment

• Cultivate Partnerships

• Develop Self and Others

• Drive Execution

• Influence Others

• Pursue Personal Excellence

• Understand the Business