Top Marketing Manager Jobs in Ottawa

Develop and manage Square’s always-on B2B content engine across social, thought leadership, customer stories, partner content, and industry narratives. Build content calendars, formats, briefs, campaigns, and AI-assisted workflows; collaborate with marketing, sales, creative, communications, and external partners; manage production through launch; and use performance insights to optimize content and distribution.

Own brand and partner campaign strategy from brief through launch and retrospectives. Translate business priorities, consumer insights, and brand strategy into integrated campaign plans, GTM recommendations, investment priorities, and creative briefs. Coordinate cross-functional marketing, creative, social, paid, product, partner, and communications teams. Establish measurement frameworks, monitor brand health and campaign performance, develop reusable standards, and advise leadership on results and improvements.

Manage paid social and third-party media campaigns across LinkedIn, Meta, sponsored emails, webinars, and display advertising. Responsibilities include campaign setup, audience targeting, landing pages, copywriting, tracking, A/B testing, budget pacing, partner coordination, reporting, and optimization. Collaborate with lifecycle, campaign, marketing operations, content, web, analytics, and product marketing teams to improve lead quality, nurture engagement, and conversion to qualified pipeline.

Leads B2B lifecycle email strategy and execution across prospect and customer journeys. Owns nurture programs, segmentation, personalization, automation, copywriting, testing, deliverability, performance reporting, and optimization using Marketo, 6sense, and AI-enabled workflows. Partners cross-functionally to improve conversion, adoption, retention, and expansion while maintaining brand, compliance, privacy, and quality standards.

Leads Marketing and Consumer Privacy Engineering teams, developing engineers and establishing a shared operating model. Translates business and product priorities into engineering plans across logged-out web, experimentation, marketing integrations, attribution, measurement, consent, privacy experiences, and consumer data collection. Partners with Product, Marketing, Privacy, Legal, and Engineering stakeholders to deliver reliable, scalable, privacy-aware systems while balancing customer needs, quality, speed, and risk.

Own ABM and demand generation programs targeting named accounts, from strategy and account tiering through multichannel campaign execution. Develop campaign copy, manage HubSpot workflows and attribution, coordinate BDR and sales outreach, use Clay for enrichment, and report on pipeline performance. The role requires data-driven optimization, agency management, and collaboration across marketing, sales, and external partners.

Develops customer marketing campaigns for product launches and feature adoption, translating product messaging into emails, in-app communications, webinars, and newsletters. Manages the Innovation Council, customer advocacy programs, and reference generation, while tracking engagement, adoption, webinar attendance, and advocacy outcomes. Partners with Product Marketing, Lifecycle Marketing, Customer Success, Product Management, Marketing Operations, and creative teams to deliver coordinated customer programs.

Own integrated marketing strategy and execution for B2B and Retail/Commerce verticals. Lead campaign roadmaps, webinars, sponsorships, messaging, cross-functional alignment, performance measurement, and pipeline reporting. Partner with Sales, Product Marketing, Content, Brand, Revenue Enablement, and Marketing Operations to translate business goals and market insights into measurable campaigns. Present recommendations and results to senior stakeholders while strengthening StackAdapt’s position among retail, commerce, B2B, and agency audiences.

Lead sales and market expansion across South West and East Ontario by building partnerships with property managers, developers, and community stakeholders. Identify growth opportunities, execute regional plans, drive residential and MDU penetration, support revenue growth, and lead local marketing activations, sponsorships, events, and demonstrations. Collaborate with sales and marketing teams, monitor performance metrics, and represent the company throughout the region. Regular travel and occasional evening or weekend availability are required.

Own lifecycle marketing for two CPG brands across email, SMS, loyalty, and subscriptions. Build campaigns, automated flows, integrations, dashboards, and A/B tests using Klaviyo, Shopify, GA4, and related tools. Analyze retention, LTV, cohorts, and campaign performance while improving conversion and repeat purchases. Write copy, troubleshoot systems, create automations and SOPs, and partner with leadership to scale DTC marketing operations.

Build and manage multi-channel B2B demand generation campaigns for scientific audiences across email, paid media, partner advertising, inbound, and events. Own paid media budgets, vendor and agency relationships, campaign assets, funnel reporting, forecasting, and conversion analysis. Collaborate with solution marketing, marketing operations, sales, product, and other teams to improve campaign performance and demand generation efficiency.

Owns integrated B2B prospect campaigns from ideation through execution, optimization, measurement, and reporting. Coordinates content, digital, paid media, web, SDR, field, international, and channel teams; manages campaign calendars, budgets, vendors, webinars, nurture programs, and ABM initiatives. Analyzes funnel performance to improve lead-to-MQL-to-SQL conversion, uses Salesforce and Pardot for tracking and attribution, and presents campaign results to senior stakeholders.

Lead enterprise go-to-market strategy for Zapier’s new products, including Sidekick. Own positioning, packaging, governance messaging, enterprise ICP, competitive differentiation, customer proof points, sales enablement, and commercial readiness. Partner with Product, Sales, Marketing, and Customer Advocacy to support enterprise opportunities, translate product updates into field materials, and incorporate customer and deal feedback into product and GTM decisions.

Owns website copy, blog programming, social media content, marketing collateral, and SEO-focused site structure. Publishes and manages content through a CMS, coordinates editorial calendars, adapts existing design systems, creates templated visual assets, and partners with product, marketing operations, SEO, and front-end development teams. The role also supports email campaigns, webinars, web updates, and AI-assisted content refinement in a fully remote environment.

Own GitLab’s competitive positioning for AI and agentic software development. Analyze competitors and market signals, shape product roadmap recommendations, develop sales and executive enablement assets, lead displacement campaigns, and brief analysts, investors, and executives. Establish thought leadership, define competitive narratives, measure win-rate impact, and elevate competitive marketing practices across the team.

Drives enterprise pipeline through multi-channel campaigns, account-based marketing, partner programs, field events, outbound coordination, and expansion initiatives. Builds buying-committee engagement using intent data, collaborates closely with sales, supports federal campaigns, and manages enterprise partner marketing. Measures pipeline creation, influence, acceleration, and attribution while using AI and experimentation to optimize results.

Own strategy, execution, budgets, optimization, testing, tracking, attribution, and reporting for paid search, YouTube, and emerging AI advertising channels. Drive qualified B2B SaaS demand and pipeline across complex campaigns, using performance data to guide investment decisions. Collaborate with lifecycle, product marketing, creative, web, analytics, and marketing operations teams to improve landing pages, lead quality, nurture alignment, and conversion. Present performance insights and recommendations to senior leadership.

Lead Teldio’s marketing strategy, brand, content, website, SEO, digital campaigns, analytics, social, partner marketing, events, and sales enablement. Manage and coach a small team while personally producing written, visual, and video content. Own the company’s digital footprint, technical marketing systems, AI-enabled workflows, and internal tools supporting global growth and expansion. The role is fully in-office in Ottawa and requires a hands-on, technically capable marketing leader.

Develop and manage customer marketing programs, including customer references, communities, newsletters, case studies, testimonials, and user groups. Collaborate with Sales, Marketing, and Customer Success to support commercial initiatives, analyze program ROI, manage customer rewards budgets, and encourage customer participation in technology reviews and analyst reports.

Own and build Ground News’s Google performance marketing engine from scratch across Search, Performance Max, Demand Gen, and YouTube. Scale spend while maintaining CAC and subscriber payback, develop campaign architecture and testing frameworks, improve landing pages, establish attribution and measurement, and partner with agencies on creative. The role also experiments with adjacent paid channels, collaborates with product, engineering, and analytics, and reports performance clearly.

Own positioning, messaging, content, campaigns, and sales enablement for Luma and ELN solutions. Translate complex scientific concepts into compelling narratives for researchers and enterprise audiences, develop campaign briefs, gather customer and subject-matter insights, and influence marketing and sales strategy across functions.

Own vertical marketing strategy, positioning, account-level messaging, ABM campaigns, sales enablement, and pipeline acceleration. Partner with Product, Sales, Data, RevOps, and ecosystem stakeholders to translate complex fintech capabilities into industry-specific narratives, execute integrated campaigns, track revenue and pipeline KPIs, and improve win rates. The role requires hands-on use of AI tools and strong cross-functional influence.

Build automated growth marketing systems for enterprise and mid-market segments using AI, data enrichment, workflow automation, ABM, and intent signals. Responsibilities include lead scoring, CRM data management, outbound orchestration, seller operations automation, account tiering, regional workflow localization, vendor evaluation, and performance reporting against pipeline and SQL goals.

Own product and feature launches, positioning, messaging, go-to-market plans, sales enablement, and technical content. Develop collateral, case studies, thought leadership, vertical-specific messaging, and customer proof points for technical and executive audiences. Collaborate with product, engineering, sales, and design teams while tracking launch adoption, share of voice, and pipeline impact.

Own marketing FP&A, including headcount planning, budgeting, actuals tracking, channel allocation, ROI reporting, purchase orders, and vendor commitments. Partner with marketing, sales, RevOps, data, and corporate finance to connect marketing spend with pipeline and revenue outcomes. Lead pipeline forecasting, reporting definitions, risk identification, and AI-enabled automation of finance processes and forecasting cycles.