Top Marketing Manager Jobs in Ottawa

Develop and execute personalized account-based marketing programs for strategic B2B accounts. Partner with Sales to prioritize accounts, engage buying groups, create pipeline, and accelerate opportunities through coordinated multi-channel campaigns. Analyze account, intent, engagement, and pipeline data; run experiments; apply AI responsibly; and scale successful campaigns into repeatable playbooks. The role requires strong writing, analytical judgment, cross-functional influence, and independent ownership of complex ABM initiatives.

Own brand and partner campaign strategy from brief through launch and retrospectives. Translate business priorities, consumer insights, and brand strategy into integrated campaign plans, GTM recommendations, investment priorities, and creative briefs. Coordinate cross-functional marketing, creative, social, paid, product, partner, and communications teams. Establish measurement frameworks, monitor brand health and campaign performance, develop reusable standards, and advise leadership on results and improvements.

Lead paid social acquisition and expansion for Mexico and Canada across Meta, LinkedIn, YouTube, CTV, Reddit and emerging platforms. Own end-to-end campaign strategy, execution, A/B testing, localization, budget pacing, tracking/tagging, CRM attribution, and cross-functional alignment to drive pipeline, CPA improvements and ROAS.

Own lifecycle communications strategy for prospects, build and optimize automated email journeys, execute campaigns end-to-end (copy, segmentation, QA, testing, launch), collaborate cross-functionally, use data to drive improvements in engagement and funnel progression, and act as the email marketing SME for best practices and deliverability.

The Senior Performance Marketing Manager will lead paid social campaigns in Mexico and Canada, focusing on customer acquisition and business growth through various digital channels. Responsibilities include strategy development, execution, audience targeting, and performance analysis, aimed at maximizing pipeline and revenue while adapting global strategies to local markets.

Lead strategy and execution for 1:Few ABM programs, build vertical campaigns, align with Sales, evaluate MarTech, define segmentation and measurement, and tie ABM activities to pipeline and revenue outcomes.

Lead strategy, execution, and optimization of data-driven lifecycle email and CRM programs for product-led and self-service users. Build automated journeys, manage segmentation, copywriting, testing, QA, and performance analysis. Partner cross-functionally to drive onboarding, activation, conversion, and revenue growth while scaling personalized, trigger-based campaigns.

Leads strategic marketing initiatives for AdventHealth Ottawa, supporting service-line growth, physician engagement, community outreach, brand awareness, and market share. Manages marketing teams, budgets, campaigns, websites, digital and social media initiatives, events, sponsorships, and external partners. Uses market research, patient volume, engagement, and ROI metrics to evaluate effectiveness and guide recommendations. Requires strong communication, analytical, organizational, project management, and relationship-building skills.

Lead go-to-market strategy and execute full-funnel growth marketing campaigns for energy-focused SaaS products. Drive pipeline, product adoption, and customer engagement through cross-functional collaboration with product marketing, sales, digital marketing, and analytics. Analyze performance, optimize programs, support launches and market expansions, and identify new growth opportunities from market and customer insights.

Own Tiny Health’s end-to-end lifecycle marketing strategy across email, SMS, direct mail, and in-app channels. Build segmented customer journeys in Klaviyo, optimize acquisition, activation, retention, upsell, renewal, and win-back programs, and manage subscription lifecycle campaigns using Shopify and Recharge data. Lead analytics, testing, deliverability, reporting, agency management, and member engagement initiatives for distinct health audiences.

Owner of vertical marketing programs for enterprise B2B SaaS: develop industry-specific GTM plans, messaging, content, and sales enablement; run demand generation campaigns; use customer and performance data to optimize programs; collaborate with Sales and Product; create content across web, email, ads, and enablement; use martech and AI tools to increase efficiency.

Owns end-to-end lifecycle email marketing campaigns, including strategy, audience segmentation, copywriting, creative direction, campaign builds, QA, deployment, analysis, and optimization. Uses Salesforce Marketing Cloud and SQL for audience management and measurement. Partners with Product, Marketing, Design, Analytics, and Engineering teams to deliver campaigns, define performance metrics, and establish an experimentation roadmap.

Own SuppCo’s lifecycle marketing strategy, execution, automation, and reporting across email, push, and in-app messaging. Build onboarding, engagement, conversion, replenishment, and winback journeys in Iterable; personalize recommendations using Iterable Catalog; define KPIs; and lead experimentation focused on activation, repeat purchases, LTV, and churn. Collaborate with growth, creative, product, lifecycle, and data teams to launch campaigns and scale SuppCo’s member experience.

Own the marketing website strategy and roadmap, align content/design/engineering, run CRO/A-B testing and experimentation, drive SEO/answer-engine presence, analyze analytics and web tagging to improve discovery and conversion, and partner with product marketing and platform teams to deliver a coherent, high-performing web experience.

Lead enterprise-focused pipeline generation and expansion programs (ABM, partner marketing, digital, events) to drive upsell, cross-sell, and partner-sourced revenue. Build account-based plays using intent data, coordinate closely with sales, support federal campaigns, measure pipeline impact with clear attribution, and iterate using AI-driven insights.

Build and run Product Marketing operating systems to improve planning, portfolio visibility, messaging lifecycle, launch governance, and cross-functional accountability. Create templates, roadmaps, readiness criteria, and automation-enabled workflows; partner across functions to codify roles, decision rights, and handoffs; measure adoption and continuously improve processes to enable clearer, more consistent go-to-market execution.

Lead and execute cross-channel marketing initiatives including lifecycle email/SMS, paid creative production, website/landing page projects, social media, and educational content. Manage marketing calendars, vendor coordination, campaign launches, optimization, and testing while partnering with leadership and external partners to align channels with business priorities.

Lead and scale email and in-app engagement across the customer lifecycle. Design personalized messaging, run A/B tests, monitor engagement metrics, drive activation, adoption, upsell, retention, and referral. Partner cross-functionally, maintain data hygiene, and document lifecycle processes and playbooks.

Lead Clarius' lifecycle marketing to convert interest into sales-ready demand and drive post-purchase engagement. Own nurture, email, content, database re‑engagement, ABM and integrated campaigns; write email and blog content; build journeys and triggers; partner with Sales, Marketing Ops, and Customer Experience; run tests and measure conversion, adoption, pipeline, and revenue.

Manage performance marketing for up to seven B2B/SaaS clients across paid media, SEO, and CRO. Own client relationships, strategy, execution, and project management to hit SQL targets. Communicate with stakeholders, optimize campaigns, and leverage data-driven tactics and automation to improve results.

Lead enterprise ABM strategy and manage paid media across self-serve and enterprise motions. Build AI-powered workflows, oversee agency relationships and budgets, set metrics, run rapid experimentation, align with Sales/RevOps/Customer Success, and grow a small team while optimizing account-level pipeline performance.

Lead enterprise commercial enablement for PC1: own proposal/SOW strategy, Salesforce and SFMC platform ownership, sprint-driven product delivery, AI enablement, digital budget management, and cross-functional digital project leadership to drive scalable commercial and marketing outcomes.

Manage and execute partner marketing initiatives with OEM and chipset partners. Own partner communications, co-marketing campaign planning and execution, asset and playbook development, cross-functional alignment, creative/brand review, and performance tracking to optimize campaign outcomes and enable sales and field teams.

Manage partner relationships and co-marketing campaigns with OEM and chipset partners. Lead cross-functional coordination, asset and brand reviews, develop partner playbooks, track campaign performance, and create sales enablement materials to ensure on-time, brand-compliant partner activations.

Lead and execute end-to-end marketing campaigns for an EdTech startup using AI leverage. Own channel strategy (paid, organic, lifecycle), run hands-on campaign creation and analysis, use GA4 and Looker Studio for rapid data-driven decisions, coordinate cross-functional teams, and report outcome-focused metrics like CAC/LTV and revenue attribution. French and English fluency required.