Top Marketing Manager Jobs in Ottawa

Leads B2B lifecycle email strategy and execution across prospect and customer journeys. Owns nurture programs, segmentation, personalization, copywriting, testing, deliverability, AI-enabled workflows, and performance optimization using Marketo and 6sense. Partners cross-functionally to drive conversion, adoption, retention, and expansion while maintaining brand, compliance, and quality standards.

Owns end-to-end B2B lifecycle marketing programs, including automated nurture journeys, triggered emails, campaign and event follow-up, ABM initiatives, segmentation, testing, QA, sales routing, and performance optimization. The role partners cross-functionally with Campaigns, Product Marketing, Marketing Operations, Events, Field, Content, and regional teams to improve prospect engagement, MQL conversion, and pipeline.

Own regional marketing strategy and pipeline growth for a sales territory. Plan and execute regional events, account-focused campaigns, digital and content programs, and partner marketing initiatives. Manage campaign budgets, logistics, agencies, measurement, and reporting while coordinating with sales, channel partners, and cross-functional marketing teams. Mentor regional marketers, improve team processes, and use data and AI-assisted automation to optimize performance. The role supports a global sales region and requires up to 50% travel.

Owns Agility’s multi-channel B2B SaaS paid media strategy across search, social, retargeting, intent-triggered, account-based, and review-platform advertising. Manages budgets, campaign optimization, conversion rate testing, landing pages, attribution, and pipeline reporting across North America and the UK. Partners with SEO, events, sales development, web, design, and content teams to grow paid-sourced pipeline, improve lead quality, reduce acquisition costs, and connect campaign spending to Salesforce pipeline and closed-won revenue.

Own global B2B lifecycle and email marketing across prospect and merchant journeys. Develop personalized nurture, onboarding, adoption, retention, churn prevention, and winback programs across North America, the UK, and APAC. Lead email testing, segmentation, AI-enabled personalization, product go-to-market campaigns, reporting, and revenue-impact measurement. Partner with Sales, Product, Content, Revenue Operations, Partnerships, Compliance, and regional teams to improve merchant acquisition, activation, engagement, transaction volume, and lifetime value.

Own global B2B lifecycle and email marketing for Afterpay and Cash App merchants. Develop personalized prospect, onboarding, adoption, retention, churn-prevention, and winback journeys across regions. Lead email testing, segmentation, AI-enabled personalization, product launches, reporting, and cross-functional collaboration with Sales, Product, Content, Partnerships, and Compliance to increase pipeline, transaction volume, engagement, and retention.

Own and optimize StackAdapt’s product-led growth lifecycle marketing program from account creation through onboarding, activation, retention, and expansion. Build omnichannel campaigns across email, in-app, programmatic, and other channels; manage segmentation, triggers, testing, reporting, and dashboards; and use customer and product data to improve performance. Partner cross-functionally with Product, Engineering, RevOps, Sales, Customer Success, and Marketing Operations to execute lifecycle initiatives and advance the PLG roadmap.

Own lifecycle marketing strategy and customer journeys that drive activation, conversion, engagement, retention, reactivation, expansion, and revenue growth. Design and optimize personalized campaigns across email, push, and in-app channels; manage experimentation, segmentation, analytics, and performance optimization. Collaborate with Product, Growth, Data, Payments, Marketing Automation, and Creative teams to deliver measurable outcomes in a SaaS and Product-Led Growth environment.

Own Modular’s developer-facing community marketing across events, social, and community channels. Manage conference sponsorships, contracts, vendors, booth logistics, and staffing. Plan and publish content on X, LinkedIn, and YouTube, host monthly virtual meetings, recruit speakers, and promote recordings. The role requires strong technical writing, comfort with developer audiences, event execution experience, and travel to conferences, including some weekends.

Leads community growth strategy, member experiences, events, automated journeys, and integrated marketing for GitLab’s community programs. Builds programming calendars, collaborates with Sales, Customer Success, executives, and external partners, and uses AI and analytics to improve membership growth, engagement, retention, advocacy, and account participation.

Own the strategy, roadmap, and results for AI-powered marketing products, including discovery, content, campaigns, websites, email, social, and attribution. Lead cross-functional collaboration with engineering, design, AI/ML, client success, and sales. Run customer betas, improve product quality, drive adoption and retention, build business cases, and connect marketing channels to measurable revenue outcomes.

Leads product marketing strategy and execution, including positioning, messaging, customer and market insights, product launches, go-to-market programs, competitive strategy, sales enablement, and marketing content. Partners cross-functionally with Product, Sales, Customer Success, Demand Generation, Analytics, and Creative teams to drive customer adoption, pipeline, revenue, and market growth.

Own lifecycle and growth marketing initiatives for Invoice Simple, designing customer journeys across email, push, and in-app channels. Drive activation, retention, feature adoption, monetization, and revenue growth through data-informed hypotheses, experimentation, and optimization. Partner cross-functionally with Product, Product Marketing, Growth, Payments, Data, automation, creative, and analytics teams to execute initiatives, assess performance, and scale effective strategies in a SaaS and Product-Led Growth environment.

Develop and execute joint marketing programs with ISV partners, including webinars, events, digital campaigns, content, and account-based marketing. Collaborate with Sales, Alliances, Product Marketing, and Enablement to generate demand, support pipeline growth, manage partner budgets and funding, track performance, and optimize campaigns. Build strong partner relationships and translate shared business priorities into measurable marketing initiatives.

Build, manage, and optimize automated lifecycle marketing journeys across onboarding, activation, adoption, retention, renewal support, cross-sell, and expansion. Lead behavior-based segmentation, personalization, AI-enabled workflows, campaign testing, performance reporting, and predictive targeting. Partner with Product Marketing, Sales, Customer Success, Revenue Operations, Product, and Analytics to increase engagement, product adoption, retention, pipeline, bookings, and revenue.

Lead B2B performance marketing and demand generation for a sales-led growth strategy. Manage paid channels, optimize budgets and ROI, run experiments, analyze funnel and revenue metrics, and partner with campaign, analytics, marketing operations, and external vendor teams. The role focuses on generating qualified pipeline and revenue among enterprise and mid-market technical audiences.

Own Fellow’s events program across conferences, webinars, executive dinners, and roundtables. Responsibilities include event strategy, sponsorships, logistics, guest recruitment, promotion, sales coordination, post-event follow-up, and ROI reporting. The role manages event pipeline performance in HubSpot, repurposes event content, and uses AI and automation to improve research, list building, follow-up, and reporting. Travel across Canada and the U.S. is required.

Owns multi-channel B2B SaaS marketing programs that grow qualified pipeline and brand awareness. Responsibilities include ICP-focused messaging, answer engine and search optimization, website content management, HubSpot campaign execution, paid campaign coordination, performance reporting, and continuous testing. The role requires collaboration with web agencies and content creation across blogs, landing pages, ebooks, case studies, webinars, video, and product launches.

Plans and executes integrated multichannel marketing programs for assigned customer segments. Responsibilities include developing annual marketing plans, creating lead-generating content, managing email, social, paid advertising, events, and PR campaigns, maintaining prospect databases, tracking performance, coordinating with sales and product teams, and improving pipeline results through data-driven testing.

Lead development of AI-native creative production systems: turn customer insights and performance data into testable creative hypotheses, collaborate across design, growth and product to launch, iterate and scale ad concepts, evaluate and optimize ad performance beyond basic metrics, and continuously explore new formats and narratives.

Build and manage Waabi’s demand generation engine through lifecycle marketing, email nurture, paid digital campaigns, ABM, content, webinars, and outbound prospecting. Generate and qualify MQLs, track CAC and funnel performance, optimize campaigns, and contribute directly to sales pipeline. The role requires hands-on execution, strong analytical and writing skills, AI-enabled marketing workflows, and collaboration with brand, events, product marketing, and sales teams.

Develop and execute integrated digital marketing campaigns for semiconductor industry segments. Manage marketing plans, budgets, content, channels, events, KPIs, and ROI reporting while collaborating globally with Sales, Product, and Marketing Operations. Use market trends and data-driven insights to optimize campaigns, support sales follow-up, and align marketing initiatives with business objectives. This is an eight-month onsite contract in Ottawa with possible extension.

Leads organizational marketing and communications strategy, brand management, digital campaigns, content development, media relations, fundraising promotion, event marketing, vendor coordination, budgeting, and performance reporting. The role manages stakeholder engagement and ensures consistent messaging across communication channels while using analytics to improve awareness, engagement, and campaign effectiveness.

Lead go-to-market strategy and market penetration for the furniture segment. Orchestrate product launches, analyze competitors and industry trends, build industry relationships, conduct customer interviews, develop strategic messaging and sales enablement materials, align product roadmaps with market needs, and track adoption and revenue KPIs to drive growth.

Lead go-to-market strategy and market penetration for the furniture segment. Develop launch plans, competitive insights, industry relationships, customer messaging, sales enablement materials, and partnerships with Product and Sales. Track adoption and revenue KPIs, identify tactical growth opportunities, and translate product value into compelling solutions for furniture dealers and manufacturers.