Top Marketing Manager Jobs in Ottawa

Owns customer marketing and advocacy programs across Superhuman’s product suite. Responsibilities include recruiting customer advocates, producing case studies and testimonials, managing proof-asset libraries, prioritizing customer story pipelines, coordinating multimedia production, and partnering with Sales, Customer Success, Product Marketing, Demand Gen, Brand, Content, and PR to support go-to-market campaigns.

Build and manage multi-channel B2B demand generation campaigns for scientific audiences across email, paid media, partner advertising, inbound, and events. Own paid media budgets, vendor and agency relationships, campaign assets, funnel reporting, forecasting, and conversion analysis. Collaborate with solution marketing, marketing operations, sales, product, and other teams to improve campaign performance and demand generation efficiency.

Own the marketing and sales operations systems supporting a B2B SaaS go-to-market organization. Manage Salesforce and HubSpot architecture, lead routing, attribution, funnel reporting, data integrity, email programs, outbound workflows, MarTech vendors, budgets, and pipeline governance. Train cross-functional teams, maintain documentation, support executive decision-making with performance analysis, and improve customer retention and expansion workflows. This is a hands-on team-of-one role requiring advanced CRM expertise, analytical judgment, and strong cross-functional communication.

Owns integrated B2B prospect campaigns from ideation through execution, optimization, measurement, and reporting. Coordinates content, digital, paid media, web, SDR, field, international, and channel teams; manages campaign calendars, budgets, vendors, webinars, nurture programs, and ABM initiatives. Analyzes funnel performance to improve lead-to-MQL-to-SQL conversion, uses Salesforce and Pardot for tracking and attribution, and presents campaign results to senior stakeholders.

Lead large-scale marketing transformation projects across AI-enabled workflows, marketing technology, communications processes, and campaigns. Own integrated plans, budgets, resources, risks, KPIs, stakeholder alignment, executive reporting, process mapping, solution design, implementation, adoption, and continuous improvement. Partner with Marketing, Communications, MarTech, Product, and leadership teams in a matrixed environment.

Lead enterprise go-to-market strategy for Zapier’s new products, including Sidekick. Own positioning, packaging, governance messaging, enterprise ICP, competitive differentiation, customer proof points, sales enablement, and commercial readiness. Partner with Product, Sales, Marketing, and Customer Advocacy to support enterprise opportunities, translate product updates into field materials, and incorporate customer and deal feedback into product and GTM decisions.

Owns website copy, blog programming, social media content, marketing collateral, and SEO-focused site structure. Publishes and manages content through a CMS, coordinates editorial calendars, adapts existing design systems, creates templated visual assets, and partners with product, marketing operations, SEO, and front-end development teams. The role also supports email campaigns, webinars, web updates, and AI-assisted content refinement in a fully remote environment.

Own OpenArt’s growth across Brazil and Latin America by setting regional strategy, executing localized digital campaigns, building creator and community partnerships, organizing events, and improving acquisition, conversion, and retention. The role combines hands-on marketing execution with regional insights, product localization, agency management, and expansion into additional markets.

Lead product marketing and go-to-market expansion into the furniture segment. Develop launch strategies, analyze competitors and industry trends, build industry relationships, conduct customer interviews, create sales messaging and enablement, align product roadmaps with market needs, and track adoption and revenue KPIs. The role focuses on tactical market penetration, sales support, brand visibility, and adapting successful industry strategies to drive growth for a B2B SaaS visual product.

Own and optimize the marketing operations technology stack, including HubSpot and Salesforce. Manage CRM administration, integrations, lead scoring, routing, lifecycle workflows, data hygiene, compliance, reporting, attribution, and vendor evaluations. Partner with Sales and Marketing leadership to improve handoffs, pipeline visibility, SLA compliance, and revenue reporting. Build dashboards, troubleshoot backend automation and synchronization issues, and document revenue processes and governance standards.

Own client relationships, retention, account health, reporting, and expansion opportunities for B2B digital marketing accounts. Translate SEO, AI search, PPC, analytics, and conversion data into clear business outcomes. Lead client reviews, identify performance risks, coordinate specialist teams, manage ClickUp projects, maintain HubSpot, handle escalations, and drive recovery plans. Use AI tools for reporting and workflow automation while validating outputs and protecting client trust, scope, and profitability.

Own paid media campaigns, budget optimization, audience targeting, and ABM programs across major advertising platforms. Manage HubSpot marketing operations, including workflows, lead scoring, lifecycle stages, routing, automation, integrations, and compliance. Analyze funnel performance, build attribution models and dashboards, improve data quality, and partner with Sales and Marketing to increase pipeline contribution and reduce cost per SQL.

Manage paid media and app acquisition campaigns across Google, Microsoft, Apple, and other channels. Plan, execute, test, optimize, and analyze campaigns to drive profitable user and subscriber growth. Lead incrementality testing, creative experimentation, channel expansion, app economics modeling, and spend optimization. Own high-priority marketing projects and communicate recommendations using data, experimentation, and strategic judgment.

Own GitLab’s competitive positioning for AI and agentic software development. Analyze competitors and market signals, shape product roadmap recommendations, develop sales and executive enablement assets, lead displacement campaigns, and brief analysts, investors, and executives. Establish thought leadership, define competitive narratives, measure win-rate impact, and elevate competitive marketing practices across the team.

Own consumer-facing positioning, messaging, onboarding, product education, and go-to-market launches for an AI evaluation platform. Translate complex evaluation methodologies, data, leaderboards, and model tradeoffs into clear user value. Partner with Product, Design, Engineering, Research, Communications, and Community to improve discovery, usability, trust, and engagement. Gather user insights and behavioral data to inform messaging, product direction, and prioritization in a fast-moving startup environment.

Drives enterprise pipeline through multi-channel campaigns, account-based marketing, partner programs, field events, outbound coordination, and expansion initiatives. Builds buying-committee engagement using intent data, collaborates closely with sales, supports federal campaigns, and manages enterprise partner marketing. Measures pipeline creation, influence, acceleration, and attribution while using AI and experimentation to optimize results.

Leads marketing and loyalty analytics strategy, measurement frameworks, forecasting, campaign reporting, experimentation, and lifecycle analysis. Partners with Marketing and Finance to connect performance metrics to business goals, automate reporting, and generate actionable insights. Builds churn, retention, segmentation, and LTV models while evaluating paid acquisition and customer growth opportunities using SQL, Python, BI tools, marketing platforms, and modern AI-enabled workflows.

Lead Teldio’s marketing strategy, brand, content, website, SEO, digital campaigns, analytics, social, partner marketing, events, and sales enablement. Manage and coach a small team while personally producing written, visual, and video content. Own the company’s digital footprint, technical marketing systems, AI-enabled workflows, and internal tools supporting global growth and expansion. The role is fully in-office in Ottawa and requires a hands-on, technically capable marketing leader.

Leads product and category marketing strategy, commercialization, portfolio development, pricing, vendor relationships, sales enablement, marketing plans, and campaign optimization. Manages product content across customer and internal systems, supports trade shows and product launches, analyzes category performance, and identifies growth opportunities. Supervises Product Marketing Associates, including hiring, coaching, performance management, training, and employee relations. Partners with sourcing, manufacturing, sales, purchasing, communications, and distribution teams.

Build EULER’s product marketing function from the ground up. Own positioning, messaging, category narrative, product launch strategy, sales and customer success enablement, customer proof, competitive intelligence, and thought leadership. Establish launch processes, partner with executives and cross-functional teams, and measure product marketing’s impact on revenue, win rates, adoption, and expansion. This role requires strong B2B SaaS product marketing expertise and partner ecosystem fluency.

Develop and execute product marketing for Honeycomb’s observability products, including messaging, positioning, launches, content, sales enablement, competitive intelligence, customer research, and performance measurement. Partner cross-functionally with Product, Marketing, Sales Engineering, and Customer Success to improve the technical buyer journey and support business growth. The role requires strong technical writing, project coordination, data-driven decision-making, and practical use of AI tools.

Own and build Ground News’s Google performance marketing engine from scratch across Search, Performance Max, Demand Gen, and YouTube. Scale spend while maintaining CAC and subscriber payback, develop campaign architecture and testing frameworks, improve landing pages, establish attribution and measurement, and partner with agencies on creative. The role also experiments with adjacent paid channels, collaborates with product, engineering, and analytics, and reports performance clearly.

Own positioning, messaging, content, campaigns, and sales enablement for Luma and ELN solutions. Translate complex scientific concepts into compelling narratives for researchers and enterprise audiences, develop campaign briefs, gather customer and subject-matter insights, and influence marketing and sales strategy across functions.

Own Ture’s product positioning, messaging, value propositions, and go-to-market strategy. Develop customer and buyer insights, ideal customer profiles, personas, competitive research, launch plans, sales-enablement content, and lifecycle messaging. Partner with product, sales, customer success, design, and leadership teams to communicate the value of Ture’s AI-enabled B2B SaaS platform to enterprise and public-sector audiences, while establishing repeatable marketing processes and success metrics.

Own vertical marketing strategy, positioning, account-level messaging, ABM campaigns, sales enablement, and pipeline acceleration. Partner with Product, Sales, Data, RevOps, and ecosystem stakeholders to translate complex fintech capabilities into industry-specific narratives, execute integrated campaigns, track revenue and pipeline KPIs, and improve win rates. The role requires hands-on use of AI tools and strong cross-functional influence.